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Post by account_disabled on Dec 24, 2023 8:46:13 GMT 1
“Can margarine lower cholesterol? "It's just an advertising slogan" - this sentence made us think. We decided to show, convince and prove that it is exactly different. "You need medications to treat cholesterol, and it's not my problem at all, it only affects old and obese people" - this was the opinion of many people. The problem is that it's exactly the opposite. About 19 million Poles have high cholesterol levels!
Only about 7-9 million are treated - according to Phone Number Data research published by PAP on the occasion of the Congress of the Polish Lipidological Society. Social Media Case Study (Optima Cardio) Poles still ignore the prevention of heart attacks, but unfortunately this also applies to other diseases, such as cancer. Too high cholesterol levels, especially when accompanied by hypertension, increase the risk of developing atherosclerosis,
Which often leads to heart attack and stroke. Campaign: Optima Challenge Client: Optima Goal: To convince Poles to change their diet to a healthier one and to show that cholesterol can be lowered without drugs. Jadwiga Przybyłowska about Optima Cardio (opinions) Product: Optima Cardio margarine contains natural plant sterols that effectively lower cholesterol levels after just three weeks of daily use.
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